Customer Stories

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Within 9 months, Melinda Maria reduced inventory overstock costs by 50% - freeing up cash to stock faster-selling products.

faster-selling products.

Identify fast-selling products to replenish quicker. Replenished products from Conative insights grew from 45% to 79% of revenue.
Align Marketing with Inventory to make sure the brand efficiently stocked best-sellers — to never waste ad dollars.
Reduce overstock costs by 50% (and overall SKUs by 64%) using real-time data showing low-performing product SKUs to be marked down and discontinued.
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Conative AI helps take Chan Luu's YoY revenue from -25% to +44% in just one year.

from -25% to +44% in just one year.

When promoting a Collection via email or social, close monitoring in Conative allowed Chan Luu to adjust the product mix based on performance or price point, helping to boost AOV by 12%
Easily Identifying and tracking best-selling products ensured they were prioritized for restocking and promotion in across channels, helping to solve chronic understock problems
Using Conative's AI demand projections, Chan Luu made an additional inventory purchase to cover post-BFCM, supporting a more aggressive and effective marketing after the season, generating a 44% jump in revenue in Q1 2024
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